The Best Marketing Programs in Louisiana for 2026
The best marketing programs in Louisiana are the accredited schools that graduate their students and charge honestly for it, not the ones with the biggest name. Hakia analyzed 13 business programs in Louisiana on graduation rate, selectivity, cost, and outcomes to rank where a bachelor's in marketing actually pays off. In-state tuition among the 13 ranked programs in Louisiana runs from $4,922 to $64,372 a year, a $59,450 spread for the same credential.
Tulane University of Louisiana tops the list with a 95.6 Hakia Score on an 86% graduation rate, at $64,372 a year in-state. Across all 13 ranked schools, the average graduation rate is 52%, ranging from 27% to 86%. The national median pay in the field is $125,470 a year per the BLS, the same benchmark every ranked school here feeds into regardless of tuition paid.
Below is the full ranked table, followed by a school-by-school look at every ranked program and what actually separates them: cost, completion, selectivity, and where the degree leads. Every figure is drawn from federal IPEDS and BLS data, and no school pays for placement.
Key Takeaways on the Best Marketing Bachelor's Programs in Louisiana
- Tulane University of Louisiana ranks first among Louisiana's business programs with a 95.6 Hakia Score and an 86% graduation rate.
- In-state tuition across the 13 ranked Louisiana programs spans $4,922 to $64,372 a year, a $59,450 gap for the same bachelor's in marketing.
- The 13 ranked Louisiana programs graduate 52% of students on average, from 27% to 86%.
- 11 of the 13 ranked schools are public, where the in-state rate drives the lowest cost for Louisiana residents.
- 3 of the 13 offer a confirmed online option for students who cannot relocate.
- National median pay in the field is $125,470 (BLS), the benchmark every ranked Louisiana program feeds into regardless of tuition.
Hakia analyzed 13 accredited programs in Louisiana reported to IPEDS, scoring each on graduation rate, selectivity, in-state cost, and outcomes. No school is rewarded for sticker price alone, and none pays for inclusion.
The 13 Best Marketing Bachelor's Programs in Louisiana, Ranked for 2026
| # | Program | Type | In-state tuition | Grad rate | Admit rate | Hakia Score |
|---|---|---|---|---|---|---|
| 1 | Tulane University of LouisianaNew Orleans, LA | Nonprofit | $64,372 | 86% | 14% | 95.6 |
| 2 | Louisiana State University and Agricultural & Mechanical CollegeBaton Rouge, LA · online option | Public | $8,038 | 69% | 73% | 83.5 |
| 3 | Louisiana Tech UniversityRuston, LA | Public | $6,401 | 64% | 86% | 74.3 |
| 4 | Louisiana State University-ShreveportShreveport, LA | Public | $5,656 | 38% | 51% | 72.0 |
| 5 | University of Louisiana at LafayetteLafayette, LA · online option | Public | $5,407 | 53% | 87% | 70.8 |
| 6 | University of Louisiana at MonroeMonroe, LA · online option | Public | $5,788 | 54% | 85% | 70.5 |
| 7 | Southern University and A & M CollegeBaton Rouge, LA | Public | $4,973 | 27% | 35% | 69.7 |
| 8 | Grambling State UniversityGrambling, LA | Public | $5,140 | 36% | 45% | 68.2 |
| 9 | University of New OrleansNew Orleans, LA | Public | $6,090 | 38% | 74% | 67.5 |
| 10 | McNeese State UniversityLake Charles, LA | Public | $5,147 | 47% | 78% | 66.9 |
| 11 | Nicholls State UniversityThibodaux, LA | Public | $4,922 | 54% | 91% | 66.0 |
| 12 | Loyola University New OrleansNew Orleans, LA | Nonprofit | $47,390 | 59% | 93% | 64.8 |
| 13 | Southeastern Louisiana UniversityHammond, LA | Public | $5,777 | 45% | 99% | 63.2 |
The Top Marketing Bachelor's Programs in Louisiana at a Glance
Each program scores 0 to 100 on the Hakia Score, a composite of graduation rate, cost, selectivity, and outcomes. Longer bars rank higher.
Inside the Top Marketing Bachelor's Programs in Louisiana
Tulane University of Louisiana
New Orleans, LA · Nonprofit
- Grad rate
- 86%
- Admit rate
- 14%
- In-state
- $64,372
- Out-of-state
- $64,372
Tulane University of Louisiana graduates 86% of its students, above the 52% average across this ranking, on a 95.6 Hakia Score.
- Hakia Score 95.6, #1 of 13
- 86% graduation rate
- $64,372 tuition
- Most selective program here
Tulane University of Louisiana is a private, nonprofit institution in New Orleans, LA. Its Bachelor's in Marketing program ranks #1 of the 13 analyzed here with a 95.6 Hakia Score, a composite of graduation rate, cost, selectivity, and graduate outcomes. That is the highest score in the ranking, well above the 71.8 group average. The program graduates 86% of its students, above the 52% average across the ranked schools. Tulane University of Louisiana admits 14% of applicants, more selective than the 70% average for the group. Its completion rate lands among the strongest in a group where graduation runs from 27% to 86%. The university enrolls 13,310 students overall.
On cost, Tulane University of Louisiana charges $64,372 a year in-state. Over four years that totals about $257,488 in tuition. That puts it at the higher end on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. As a private institution, its tuition does not change with residency, unlike the public universities on this list. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the draw here is above-average completion paired with genuine selectivity.
Louisiana State University and Agricultural & Mechanical College
Baton Rouge, LA · Public · online option
- Grad rate
- 69%
- Admit rate
- 73%
- In-state
- $8,038
- Out-of-state
- $8,038
Louisiana State University and Agricultural & Mechanical College graduates 69% of its students, above the 52% average across this ranking, on an 83.5 Hakia Score.
- Hakia Score 83.5, #2 of 13
- 69% graduation rate
- $8,038 tuition
- Largest campus in this ranking
Based in Baton Rouge, LA, Louisiana State University and Agricultural & Mechanical College is a public institution. Its Bachelor's in Marketing program lands at #2 of the 13 ranked here, earning an 83.5 Hakia Score that weighs graduation rate, cost, selectivity, and outcomes. That sits above the 71.8 group average, in the top third of the 13 ranked programs. The program graduates 69% of its students, above the 52% average across the ranked schools. Louisiana State University and Agricultural & Mechanical College admits 73% of applicants, less selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands among the strongest in a group where graduation runs from 27% to 86%.
On cost, Louisiana State University and Agricultural & Mechanical College charges $8,038 a year in-state. Over four years that totals about $32,152 in tuition. That puts it at the higher end on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the draw here is above-average completion paired with an online option.
Louisiana Tech University
Ruston, LA · Public
- Grad rate
- 64%
- Admit rate
- 86%
- In-state
- $6,401
- Out-of-state
- $13,142
Louisiana Tech University graduates 64% of its students, above the 52% average across this ranking, on a 74.3 Hakia Score.
- Hakia Score 74.3, #3 of 13
- 64% graduation rate
- $6,401 in-state vs $13,142 out-of-state
- Admits just 86% of applicants
Louisiana Tech University is a public institution in Ruston, LA. Its Bachelor's in Marketing program ranks #3 of the 13 analyzed here with a 74.3 Hakia Score, a composite of graduation rate, cost, selectivity, and graduate outcomes. That sits above the 71.8 group average, in the top third of the 13 ranked programs. The program graduates 64% of its students, above the 52% average across the ranked schools. Louisiana Tech University admits 86% of applicants, less selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands in the middle of the pack in a group where graduation runs from 27% to 86%.
On cost, Louisiana Tech University charges $6,401 a year in-state, roughly 2.1x the $13,142 out-of-state rate. Over four years that is about $25,604 in tuition for residents, against $52,568 for non-residents. That puts it at the higher end on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. The spread makes the program a clearer value for LA residents than for out-of-state students. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the main draw here is its above-average completion.
Louisiana State University-Shreveport
Shreveport, LA · Public
- Grad rate
- 38%
- Admit rate
- 51%
- In-state
- $5,656
- Out-of-state
- $5,656
Louisiana State University-Shreveport ranks #4 of the 13 bachelor's in marketing programs in this analysis, with a 72.0 Hakia Score and a 38% graduation rate.
- Hakia Score 72.0, #4 of 13
- 38% graduation rate
- $5,656 tuition
- Admits just 51% of applicants
Louisiana State University-Shreveport is a public institution in Shreveport, LA. Its Bachelor's in Marketing program ranks #4 of the 13 analyzed here with a 72.0 Hakia Score, a composite of graduation rate, cost, selectivity, and graduate outcomes. That sits above the 71.8 group average, in the top third of the 13 ranked programs. The program graduates 38% of its students, below the 52% average across the ranked schools. Louisiana State University-Shreveport admits 51% of applicants, more selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands toward the lower end in a group where graduation runs from 27% to 86%. The university enrolls 10,749 students overall.
On cost, Louisiana State University-Shreveport charges $5,656 a year in-state. Over four years that totals about $22,624 in tuition. That puts it mid-pack on price on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. That median runs roughly 22x the program's annual in-state tuition. For prospective students, the main draw here is its genuine selectivity.
University of Louisiana at Lafayette
Lafayette, LA · Public · online option
- Grad rate
- 53%
- Admit rate
- 87%
- In-state
- $5,407
- Out-of-state
- $19,135
At $5,407 a year in-state, University of Louisiana at Lafayette is among the more affordable bachelor's in marketing programs ranked here, holding a 70.8 Hakia Score on a 53% graduation rate.
- Hakia Score 70.8, #5 of 13
- 53% graduation rate
- $5,407 in-state vs $19,135 out-of-state
- Online option available
Based in Lafayette, LA, University of Louisiana at Lafayette is a public institution. Its Bachelor's in Marketing program lands at #5 of the 13 ranked here, earning a 70.8 Hakia Score that weighs graduation rate, cost, selectivity, and outcomes. That sits below the 71.8 group average, in the middle third of the 13 ranked programs. The program graduates 53% of its students, above the 52% average across the ranked schools. University of Louisiana at Lafayette admits 87% of applicants, less selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands in the middle of the pack in a group where graduation runs from 27% to 86%.
On cost, University of Louisiana at Lafayette charges $5,407 a year in-state, roughly 4x the $19,135 out-of-state rate. Over four years that is about $21,628 in tuition for residents, against $76,540 for non-residents. That puts it among the most affordable on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the draw here is low in-state cost paired with above-average completion.
University of Louisiana at Monroe
Monroe, LA · Public · online option
- Grad rate
- 54%
- Admit rate
- 85%
- In-state
- $5,788
- Out-of-state
- $5,788
University of Louisiana at Monroe graduates 54% of its students, above the 52% average across this ranking, on a 70.5 Hakia Score.
- Hakia Score 70.5, #6 of 13
- 54% graduation rate
- $5,788 tuition
- Online option available
University of Louisiana at Monroe is a public institution in Monroe, LA. Its Bachelor's in Marketing program ranks #6 of the 13 analyzed here with a 70.5 Hakia Score, a composite of graduation rate, cost, selectivity, and graduate outcomes. That sits below the 71.8 group average, in the middle third of the 13 ranked programs. The program graduates 54% of its students, above the 52% average across the ranked schools. University of Louisiana at Monroe admits 85% of applicants, less selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands in the middle of the pack in a group where graduation runs from 27% to 86%. The university enrolls 8,601 students overall.
On cost, University of Louisiana at Monroe charges $5,788 a year in-state. Over four years that totals about $23,152 in tuition. That puts it mid-pack on price on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the draw here is above-average completion paired with an online option.
Southern University and A & M College
Baton Rouge, LA · Public
- Grad rate
- 27%
- Admit rate
- 35%
- In-state
- $4,973
- Out-of-state
- $12,323
At $4,973 a year in-state, Southern University and A & M College is among the more affordable bachelor's in marketing programs ranked here, holding a 69.7 Hakia Score on a 27% graduation rate.
- Hakia Score 69.7, #7 of 13
- 27% graduation rate
- $4,973 in-state vs $12,323 out-of-state
- Admits just 35% of applicants
Based in Baton Rouge, LA, Southern University and A & M College is a public institution. Its Bachelor's in Marketing program lands at #7 of the 13 ranked here, earning a 69.7 Hakia Score that weighs graduation rate, cost, selectivity, and outcomes. That sits below the 71.8 group average, in the middle third of the 13 ranked programs. The program graduates 27% of its students, below the 52% average across the ranked schools. Southern University and A & M College admits 35% of applicants, more selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list.
On cost, Southern University and A & M College charges $4,973 a year in-state, roughly 2.5x the $12,323 out-of-state rate. Over four years that is about $19,892 in tuition for residents, against $49,292 for non-residents. That puts it among the most affordable on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the draw here is low in-state cost paired with genuine selectivity.
Grambling State University
Grambling, LA · Public
- Grad rate
- 36%
- Admit rate
- 45%
- In-state
- $5,140
- Out-of-state
- $5,140
At $5,140 a year in-state, Grambling State University is among the more affordable bachelor's in marketing programs ranked here, holding a 68.2 Hakia Score on a 36% graduation rate.
- Hakia Score 68.2, #8 of 13
- 36% graduation rate
- $5,140 tuition
- Admits just 45% of applicants
Based in Grambling, LA, Grambling State University is a public institution. Its Bachelor's in Marketing program lands at #8 of the 13 ranked here, earning a 68.2 Hakia Score that weighs graduation rate, cost, selectivity, and outcomes. That sits below the 71.8 group average, in the middle third of the 13 ranked programs. The program graduates 36% of its students, below the 52% average across the ranked schools. Grambling State University admits 45% of applicants, more selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands toward the lower end in a group where graduation runs from 27% to 86%. The university enrolls 5,150 students overall.
On cost, Grambling State University charges $5,140 a year in-state. Over four years that totals about $20,560 in tuition. That puts it among the most affordable on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the draw here is low in-state cost paired with genuine selectivity.
University of New Orleans
New Orleans, LA · Public
- Grad rate
- 38%
- Admit rate
- 74%
- In-state
- $6,090
- Out-of-state
- $10,926
University of New Orleans ranks #9 of the 13 bachelor's in marketing programs in this analysis, with a 67.5 Hakia Score and a 38% graduation rate.
- Hakia Score 67.5, #9 of 13
- 38% graduation rate
- $6,090 in-state vs $10,926 out-of-state
- Admits just 74% of applicants
University of New Orleans is a public institution in New Orleans, LA. Its Bachelor's in Marketing program ranks #9 of the 13 analyzed here with a 67.5 Hakia Score, a composite of graduation rate, cost, selectivity, and graduate outcomes. That sits below the 71.8 group average, in the lower third of the 13 ranked programs. The program graduates 38% of its students, below the 52% average across the ranked schools. University of New Orleans admits 74% of applicants, less selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands toward the lower end in a group where graduation runs from 27% to 86%.
On cost, University of New Orleans charges $6,090 a year in-state, versus $10,926 for out-of-state students. Over four years that is about $24,360 in tuition for residents, against $43,704 for non-residents. That puts it at the higher end on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. It earns its place in the top 13 on the balance of cost, completion, and outcomes.
McNeese State University
Lake Charles, LA · Public
- Grad rate
- 47%
- Admit rate
- 78%
- In-state
- $5,147
- Out-of-state
- $6,647
At $5,147 a year in-state, McNeese State University is among the more affordable bachelor's in marketing programs ranked here, holding a 66.9 Hakia Score on a 47% graduation rate.
- Hakia Score 66.9, #10 of 13
- 47% graduation rate
- $5,147 in-state vs $6,647 out-of-state
- Admits just 78% of applicants
McNeese State University is a public institution in Lake Charles, LA. Its Bachelor's in Marketing program ranks #10 of the 13 analyzed here with a 66.9 Hakia Score, a composite of graduation rate, cost, selectivity, and graduate outcomes. That sits below the 71.8 group average, in the lower third of the 13 ranked programs. The program graduates 47% of its students, below the 52% average across the ranked schools. McNeese State University admits 78% of applicants, less selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands in the middle of the pack in a group where graduation runs from 27% to 86%.
On cost, McNeese State University charges $5,147 a year in-state, versus $6,647 for out-of-state students. Over four years that is about $20,588 in tuition for residents, against $26,588 for non-residents. That puts it among the most affordable on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the main draw here is its low in-state cost.
Nicholls State University
Thibodaux, LA · Public
- Grad rate
- 54%
- Admit rate
- 91%
- In-state
- $4,922
- Out-of-state
- $6,015
At $4,922 a year in-state, Nicholls State University is among the more affordable bachelor's in marketing programs ranked here, holding a 66.0 Hakia Score on a 54% graduation rate.
- Hakia Score 66.0, #11 of 13
- 54% graduation rate
- $4,922 in-state vs $6,015 out-of-state
- Lowest in-state tuition here
Nicholls State University is a public institution in Thibodaux, LA. Its Bachelor's in Marketing program ranks #11 of the 13 analyzed here with a 66.0 Hakia Score, a composite of graduation rate, cost, selectivity, and graduate outcomes. That sits below the 71.8 group average, in the lower third of the 13 ranked programs. The program graduates 54% of its students, above the 52% average across the ranked schools. Nicholls State University admits 91% of applicants, less selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands in the middle of the pack in a group where graduation runs from 27% to 86%.
On cost, Nicholls State University charges $4,922 a year in-state, versus $6,015 for out-of-state students. Over four years that is about $19,688 in tuition for residents, against $24,060 for non-residents. That puts it among the most affordable on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the draw here is low in-state cost paired with above-average completion.
Loyola University New Orleans
New Orleans, LA · Nonprofit
- Grad rate
- 59%
- Admit rate
- 93%
- In-state
- $47,390
- Out-of-state
- $47,390
Loyola University New Orleans graduates 59% of its students, above the 52% average across this ranking, on a 64.8 Hakia Score.
- Hakia Score 64.8, #12 of 13
- 59% graduation rate
- $47,390 tuition
- Smallest campus in this ranking
Based in New Orleans, LA, Loyola University New Orleans is a private, nonprofit institution. Its Bachelor's in Marketing program lands at #12 of the 13 ranked here, earning a 64.8 Hakia Score that weighs graduation rate, cost, selectivity, and outcomes. That sits below the 71.8 group average, in the lower third of the 13 ranked programs. The program graduates 59% of its students, above the 52% average across the ranked schools. Loyola University New Orleans admits 93% of applicants, less selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands in the middle of the pack in a group where graduation runs from 27% to 86%.
On cost, Loyola University New Orleans charges $47,390 a year in-state. Over four years that totals about $189,560 in tuition. That puts it at the higher end on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. As a private institution, its tuition does not change with residency, unlike the public universities on this list. Graduates step into a field with a $125,470 national median salary reported by the BLS. For prospective students, the main draw here is its above-average completion.
Southeastern Louisiana University
Hammond, LA · Public
- Grad rate
- 45%
- Admit rate
- 99%
- In-state
- $5,777
- Out-of-state
- $18,255
Southeastern Louisiana University ranks #13 of the 13 bachelor's in marketing programs in this analysis, with a 63.2 Hakia Score and a 45% graduation rate.
- Hakia Score 63.2, #13 of 13
- 45% graduation rate
- $5,777 in-state vs $18,255 out-of-state
- Admits just 99% of applicants
Based in Hammond, LA, Southeastern Louisiana University is a public institution. Its Bachelor's in Marketing program lands at #13 of the 13 ranked here, earning a 63.2 Hakia Score that weighs graduation rate, cost, selectivity, and outcomes. That sits below the 71.8 group average, in the lower third of the 13 ranked programs. The program graduates 45% of its students, below the 52% average across the ranked schools. Southeastern Louisiana University admits 99% of applicants, less selective than the 70% average for the group. That is more open than the 14% rate at Tulane University of Louisiana, the most selective program on this list. Its completion rate lands toward the lower end in a group where graduation runs from 27% to 86%.
On cost, Southeastern Louisiana University charges $5,777 a year in-state, roughly 3x the $18,255 out-of-state rate. Over four years that is about $23,108 in tuition for residents, against $73,020 for non-residents. That puts it mid-pack on price on this list, where annual in-state tuition runs from $4,922 at Nicholls State University to $64,372 at Tulane University of Louisiana. Graduates step into a field with a $125,470 national median salary reported by the BLS. It earns its place in the top 13 on the balance of cost, completion, and outcomes.
What a Bachelor's in Marketing Costs in Louisiana
In-state tuition among the 13 ranked marketing programs in Louisiana runs from $4,922 to $64,372 a year. Nicholls State University anchors the low end at $4,922, while Tulane University of Louisiana sits at the top at $64,372. At public schools that in-state figure is the resident rate; out-of-state students routinely pay two to three times as much, which can reorder this list entirely for anyone moving in from elsewhere.
Run the four-year math and the gap widens: about $19,688 in tuition at the low end against roughly $257,488 at the high end for the same bachelor's in marketing. Against the national median of $125,470 a year, the cheaper degree pays its tuition back far faster.
A higher price does not automatically buy a stronger degree. Weigh each school's graduation rate and net price, not just its sticker tuition, and use its net price calculator for your own situation before comparing.
Accreditation and Value: What to Check First
Every school ranked here is accredited and reports to the federal IPEDS system, so the Hakia Score never rewards an unaccredited program for being cheap or convenient. Accreditation is what makes a marketing degree count with employers, licensing boards, and other schools, so confirm it on the program's own page before enrolling, not after.
Low tuition only pays off when the degree finishes and counts. That is why this ranking weighs completion alongside cost: a cheap program that graduates a fraction of its students is not a bargain. Where a field carries programmatic accreditation on top of institutional accreditation, look for it too.
Online Marketing Options in Louisiana
3 of the 13 ranked Louisiana programs offer a confirmed online or distance-education option, which widens access for working students who cannot relocate. An accredited online marketing degree carries the same standing as its on-campus version, since accreditation attaches to the program and school, not the delivery format.
What changes online is flexibility, not the credential. Before committing, confirm whether courses are self-paced, whether any on-campus intensives are required, and whether the online section charges the in-state rate to every student, which can erase the residency discount that makes a nearby public so cheap.
Marketing Careers and Pay After a Louisiana Program
Every degree on this list points toward the same national labor market. The Bureau of Labor Statistics puts national median pay in the field at $125,470 a year, a figure that applies across the profession rather than to any single school here, and it holds whether a graduate paid $4,922 or $64,372 a year in tuition. That is the core tradeoff this ranking is built to expose: a higher price does not buy a higher starting salary in the federal wage data.
Full occupational detail, including job-growth projections and state-level wage breakdowns, is published by the BLS. Graduates of any ranked Louisiana program compete in that same national pay structure.
Marketing Bachelor's Programs in Louisiana: Your Questions, Answered
What is the best marketing bachelor's degree in Louisiana?
By Hakia Score, Tulane University of Louisiana ranks first among the 13 marketing programs in Louisiana we analyzed, with a 95.6 score and an 86% graduation rate. The score weighs graduation rate, selectivity, in-state cost, and outcomes, so the top school balances all four rather than winning on any one.
How much does a marketing bachelor's degree cost in Louisiana?
In-state tuition among the ranked Louisiana programs runs from $4,922 to $64,372 a year. These are resident rates at public schools; out-of-state students pay more, so confirm your residency status and check the out-of-state column before comparing.
Is an online marketing bachelor's degree respected by employers?
Yes, when the school is accredited. An accredited online degree lists the same on a transcript as the on-campus version, and accreditation, not delivery format, is what protects the credential. Every program ranked here is accredited and reporting to the federal IPEDS system.
What salary can graduates expect?
The BLS reports a national median of $125,470 a year for the field. That is a national benchmark, not an Louisiana-specific figure or a promised outcome for any single school, but it is the number every tuition dollar on this page should be measured against.
How the Marketing Bachelor's Programs in Louisiana Are Scored
Every program earns a Hakia Score from 0 to 100, built only from federal data (IPEDS, the U.S. Department of Education, and BLS) and scored against its true peers: programs in the same field at the same degree level. No reputation surveys, no pay-to-play. Here is how the score is weighted:
- Outcomes44%
Graduation rate (26%) and real per-school graduate earnings (18%). Does the program get students to the finish line, and where do they land?
- Selectivity & academics38%
Admissions selectivity (24%) and the academic profile of admitted students (14%).
- Scale & value18%
Enrollment (7%), cost-to-earnings value (6%), and the number of graduates a program produces (5%).
Weights renormalize over the data each program actually reports, so a school missing a metric (many open-access colleges do not publish entrance scores or earnings) is never penalized for it. Scores are percentiles within the peer group, curved to a 0-to-100 scale. What the score does not measure: individual instructor quality, specific course content, or campus culture. Verify those directly with the program.